Every supply chain has a story. This one starts with change.
New trade regulations meant Audien Hearing had to rethink how products moved through its manufacturing and logistics network. Compliance mattered. So did protecting service and staying competitive.
Audien Hearing turned to UPS Customer Solutions, the supply chain consulting division of UPS, for a fresh look at their end‑to‑end supply chain. The teams examined how products were sourced, moved and fulfilled. The priority was clear: adapt quickly without slowing business growth.
“There wasn’t time for a long pause, and inaction was not an option,” said Sydney Johnson Judd, a senior UPS Supply Chain Consultant specializing in healthcare logistics. “Audien needed to continue serving customers while everything around them was shifting.”
In this video, Audien Hearing shares what that moment looked like and how UPS, and their consulting team, helped bring clarity to the most effective path forward.