‘Subway Takes’ creator Kareem Rahma teams up with UPS for small biz love

Watch the first episode of ‘UPS Business Trips’ now!
Influencer Kareem Rahma posing with a UPS driver and sitting on the back bumper of a UPS package car Influencer Kareem Rahma posing with a UPS driver and sitting on the back bumper of a UPS package car Influencer Kareem Rahma posing with a UPS driver and sitting on the back bumper of a UPS package car

Pop quiz: What does Kareem Rahma, host of the wildly popular TikTok/Instagram shows Keep the Meter Running and Subway Takes, have in common with America’s Most Trusted Shipping Brand?

Answer: We launched a collab with Kareem called 🚚 UPS Business Trips 🚚 taking a closer look at the importance of trust – and the special relationship our drivers build with the small businesses that rely on UPS every day.

Kareem was a natural fit to connect with our drivers and customers. Like us, he’s an advocate for the growth and success of small businesses that are the backbone of communities around the world. 

We sat down with Kareem to get his thoughts on how we’re delivering what matters for our SMB customers:

“I always thought UPS was really cool. It's an iconic brand, you know, from the logo to the color Brown,” he said. “It's been in my view since I was a kid, so it felt really great to work with one of the world's most iconic brands.”

“I think that there's only a handful of brands in the world that could do this show and do it well. It was really just a fun and rewarding experience to be able to use my platform and collaborate with UPS.”

“I was really drawn to the project … Someone going about their job, dropping off packages every day for 10 years, I think that person has a lot of stories to tell and doesn't necessarily have a platform or opportunity to.”

The heart of UPS’s success: Nearly 30% of packages that run through our network are shipped by small and medium-sized businesses. And for these growing SMBs, trust and reliability are a big deal. Whether you need something shipped across the street or around the world, UPS has a service that will work for you, like weekend services, order fulfillment and flexible returns options.   

Ride along with us: Kareem is tagging along with our drivers to visit small businesses that ship UPS. Check back for episode two debuting April 7 on Instagram and right here on About UPS – see you there! 🤎💛

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