UPS helps Liverpool FC turn logistics into a better fan experience

Seamless logistics help connects supporters to the club they love.
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UPS is Liverpool Football Club’s Official Global Logistics and Shipping Partner – helping connect the club to fans around the world. With supporters everywhere, delivering LFC’s iconic kits and merchandise takes speed, precision and an end-to-end global logistics network.

빅 픽처:

  • Global distribution: UPS delivers official LFC merchandise to fans in 180 countries, using a global network built for speed and reliability.
  • Retail fulfillment: In 2024, UPS and LFC opened a state-of-the-art international fulfilment center in Roermond, Netherlands – delivering orders faster and more efficiently, including major product launches like the new ‘26-27 kit.
  • Logistics efficiency: From personalized kits to peak demand moments, UPS helps LFC manage volume spikes and keep orders moving smoothly around the world.
  • Promote local business: Together, we spotlight the Unstoppable Spirit of Liverpool’s community – giving local businesses global exposure on one of football’s biggest stages.

Check out how we bring LFC to your door – even on Saturdays:

“UPS와의 파트너십을 통해 물량 문제를 완화하고 국제적인 성장세를 더욱 가속화할 수 있었습니다”라고 Lee Dwerryhouse Liverpool FC 머천다이징 수석 부사장은 전했습니다.

The final whistle: Faster delivery. Better tracking. More flexibility. Greater efficiency. Together, UPS and Liverpool FC are raising the bar for the global fan experience – delivering not just products, but a connection to the club supporters love.

Because when it comes to reaching fans around the world, this partnership doesn’t just play the game … it sets the pace.

 

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