Explore The UPS Store like never before … in mega-popular video game Roblox
New virtual space explores the small business owner experience
What is new: Think you have what it takes to run a successful small business? The earth shatteringly popular video game Roblox has added a fully immersive world featuring your friendly neighbourhood service centre, The UPS Store. Think of it like a game within a game.
The details: Roblox boasts an incredible 66 million users daily, and now The UPS Store is joining in on the fun with an entrepreneurial-style experience built entirely in Roblox.
‘Our goal is to not only entertain new audiences and connect the brand to them, but also to inspire them and educate them on what it takes to be an entrepreneur‘, said Michelle Van Slyke, SVP of marketing and sales, The UPS Store, Inc.
How it plays: In a city setting, players are assigned to a street where they can run and grow businesses like:
- 🐶 a dog walking shop,
- 🍕 a food truck,
- 🎵 or a music store.
But it is not as simple as it sounds.
You have to be smart with your money and make investments – like improving the look of your store, hiring people and increasing inventory. You can also run around and enjoy the sights and sounds of the city.
Game tips so good, you will think they are cheat codes 🕹 :
- Grow one business at a time. Improve each business and hire a team. This allows you to focus on the next venture – and spend less time keeping your stores afloat.
- Help your employees out. Like in real life, employees get tired so check in on them every now and then. If it looks like their battery is drained, jump in and help!
- Don’t underestimate the power of The UPS Store to make your business unstoppable. Visit it as soon as you can to print flyers to promote your company. With our help, your revenue will skyrocket, and you can grow your startup into a worldwide force.
Are you ready to experience the world of Main Street Moguls?
- Go to https://www.roblox.com/games/14782583053/Main-Street-Moguls from a computer (you may need to copy/paste the URL into your browser) OR download the Roblox app on your phone or tablet.
- If you are new to Roblox, create a new account.
- After clicking on the game icon, you will be brought to the main game page for ‘Main Street Moguls’.
- Click the green PLAY button in the top right half of the screen.
- Start playing and become the latest Main Street Mogul!
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