What is the story: Surftech, a California-based surfboard maker, knows that every shipment carries more than just product – it carries their whole reputation. When it came to shipping, they needed a partner who understood the care and precision behind their boards.
For a while, they worked with a UPS competitor, but rising costs and rigid service left them boxed in. That is when we got involved – starting with a friendly chat that opened the door.
‘They were shipping surfboards worth a lot of money’, said UPS Account Executive Jeff Yamaguchi. ‘That is not just freight, it is their brand, their livelihood. They needed a solution that protected that.’
Feel the current: Jeff and the UPS team took time to listen. What mattered most to Surftech was not speed – it was protection, flexibility and peace of mind.
‘Once we understood their priorities, we could tailor something that actually worked for them’, Jeff explained.
Shape the board for the wave: The solution came in the form of a customised shipping bundle that included enhanced claims support through UPS Capital. Thanks to faster help and special attention, Surftech felt confident their shipments – and their reputation – were being well taken care of.
‘Being able to say how much each shipment is worth made a big difference’, Jeff added. ‘With UPS Capital, they know that if they need our help with something, they are not stuck waiting. That gave them peace of mind – and that is what sealed the deal.’
Today, Surftech operates with a logistics partner that truly understands them.
‘We are not just ticking boxes’, Jeff said. ‘We are solving real problems for real businesses. That is what makes this work meaningful.’
🛡️ Featured Service – UPS Capital: For businesses shipping fragile or high-value goods, UPS Capital offers enhanced claims support and insured shipping options that help protect what matters most. Learn more.
UPS understands your business faces a host of hurdles when it comes to shipping big, heavy and bulky items. Our customisable offerings can tackle any complex challenge – Learn more.