What’s the story: Cupid’s arrows are best paired with flowers, and UPS once again delivers on target. Watch this video and may your love take flight with an assist from UPS.
Love is in the air - literally
UPS expects to ship 89.1 million flowers for Valentine’s Day
Impressive numbers:
- UPS has added 63 additional flights for a total of 118, providing the necessary airlift for flowers traveling to the U.S. from South America.
- 90% of flower volume ships 2-3 days before Valentine’s Day.
- The extremely delicate and perishable flowers are temperature sensitive, and UPS has a cooler the size of five basketball courts in Miami to keep each stem beautiful.
- The pandemic has changed customer buying patterns to a model more reliant on ecommerce channels.